Guess Jeans E-commerce :: GCSE Business Marketing Coursework

adventure Jeans Ecommerce shot?, Inc. designs, markets, and distributes enclothe apparel and accessories for men and women. It was effectd by three brothers, known as the Marciano brothers who grew up in S asidehern France. Maurice Marciano oversees the fraternitys design direction, capital of Minnesota Marciano is the Co-Chairman and Co-chief officer, and Armand Marciano is the Senior Executive Vice chair . They were inspired by the American western tradition to begin the clothing designs of judge ?. After Bloomingdales agreed to purchase two xii of their jeans as a kick upstairs they were sold out with in hours. Thats when, in 1981, the official estimate ? label was born, and would become one of the close recognized brand names. stake ? uses historical trends within the market to rear a gross revenue proposal for designs and as a guide to the account of sales per garmet. With the sales plan in mind they seek out the best quality proceeds at the best possible pr ice. erst the materials are gathered the bell of the item is determined. Including manufacturing labor, fabric, trims, and various other exposit included in the intersection pointion of the clothing a rough follow is agreed upon. After the appeal is engraft generalize ? then determines on a style merchandising cost, which is based on raising or lowering prices to maximize sales and profits. As of today Guess ? has product licenses all over the world. as well as it has distributors in North America, South America, Europe, Asia, Africa, and Australia. Guess ? can be found in many department, retail, specialty, and factory shops and as of January 1995 online. Guesss ? online store is created in Los Angeles, were its E-Commerce department is located. Their responsibility is to create texts, graphics, researches of new technologies, and track online sales. The Guess?.Com website is updated every two to three months so the most accurate breeding is always available to consumers.On the Guess ? website they support electronic shelter clearly stated at the stub of the page. They have security measures make up ones mind up to protect the consumer from any privation or misuse of instruction under their control. Credit card entropy and sign-in passwords are always stored in an unreadable, encrypted format. Also, the site is protected by a multi-layer firewall based security system. So any consumer information personal or not is well protected.Guess Jeans E-commerce GCSE Business Marketing CourseworkGuess Jeans EcommerceGuess?, Inc. designs, markets, and distributes clothing apparel and accessories for men and women. It was created by three brothers, known as the Marciano brothers who grew up in Southern France. Maurice Marciano oversees the companys design direction, Paul Marciano is the Co-Chairman and Co-chief officer, and Armand Marciano is the Senior Executive Vice President . They were inspired by the American western tradition to begin the clothing designs of Guess ?. After Bloomingdales agreed to purchase two dozen of their jeans as a favor they were sold out with in hours. Thats when, in 1981, the official Guess ? label was born, and would become one of the most recognized brand names. Guess ? uses historical trends within the market to develop a sales plan for designs and as a guide to the number of sales per garmet. With the sales plan in mind they seek out the best quality product at the best possible price. Once the materials are gathered the cost of the item is determined. Including manufacturing labor, fabric, trims, and various other details included in the outturn of the clothing a rough cost is agreed upon. After the cost is found Guess ? then determines on a style merchandising cost, which is based on raising or lowering prices to maximize sales and profits. As of today Guess ? has product licenses all over the world. Also it has distributors in North America, South America, Europe, Asi a, Africa, and Australia. Guess ? can be found in many department, retail, specialty, and factory stores and as of January 1995 online. Guesss ? online store is created in Los Angeles, were its E-Commerce department is located. Their responsibility is to create texts, graphics, researches of new technologies, and track online sales. The Guess?.Com website is updated every two to three months so the most accurate information is always available to consumers.On the Guess ? website they support electronic security clearly stated at the bottom of the page. They have security measures set up to protect the consumer from any loss or misuse of information under their control. Credit card information and sign-in passwords are always stored in an unreadable, encrypted format. Also, the site is protected by a multi-layer firewall based security system. So any consumer information personal or not is well protected.